Soft suspension
Primary category mismatch
While usually not a suspension trigger by itself, choosing a category that misrepresents the business — to chase a higher-volume vertical — can lead to quality-team action and ranking suppression.
Signals you're hit by this
- Profile is live but ranking has collapsed.
- Category chosen does not match the business's actual primary service.
Remediation
- Set the primary category to the most accurate fit.
- Use secondary categories for adjacent services.
Prevention
- Always pick the category that best represents what you primarily do.
Other suspension reasons
Free to cite with a link back.