Justification type
Post justification
Example: “Posted: Summer prix-fixe menu now live”
Google highlights a recent Google Post that matches the searcher's intent.
Trigger
An active (unexpired) Google Post contains the query keyword.
How to earn it
- Publish weekly Posts that align with seasonal demand keywords.
- Use call-to-action buttons to surface higher in carousel placements.
- Add a clear keyword in the first 80 characters of the post body.
Common for
Restaurants, Hospitality, Local retail
Other justification types
Free to cite with a link back.